Blog plugging

Our thanks goes out to Piet Levy and Chris Boyer, who covered two Interval client success stories in their blogs this week. In a post for the American Marketing Association’s “Marketing News” blog, Piet covered the movie-themed hero campaign for St. Joseph’s Hospital, which is also featured in the October issue of Marketing News. It’s always exciting when a healthcare marketing effort is touted by a source that covers marketing for all industries.

Chris wrote a post titled “Using social media to drive organ donor participation” for the blog on his Hospital Online Marketing Education social site. The post covers the goals and successes to date for the Half The Men campaign, created with our client LifeSource to help increase the number of men in Minnesota who register to become organ donors. For anyone who wants great info on online marketing strategies for hospitals and health systems, we strongly encourage you to check out Chris’ site.