Interval Podcast, January 11, 2010

Listen in as the team at Interval discusses this week’s hot topics in heathcare marketing: the new Bloom Health, New Year’s resolutions for healthcare marketing, the Deloitte consumer survey and more. Show notes are after the break.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Show Notes

• Minneapolis – St. Paul Business Journal: Startup Bloom Health raised $5M: http://www.bizjournals.com/twincities/stories/2010/01/04/daily32.html
• New York Times: Cancer Center Ads Use Emotion More Than Fact: http://www.nytimes.com/2009/12/19/health/19cancerads.html
• HealthLeaders Media: Amidst Upheaval, Marketers Must Retain Focus on the Patient in 2010:
  http://www.healthleadersmedia.com/content/MAR-244514/
  Amidst-Upheaval-Marketers-Must-Retain-Focus-on-the-Patient-in-2010.html
• Deloitte 2009 Survey of Health Care Consumers:
  http://www.scribd.com/doc/14023079/2009-Survey-of-Health-Care-
  Consumers-Key-Findings-Strategic-Implications
• fitbit:
  http://www.fitbit.com/

Potentially-related posts:

1. Interval Podcast, January 4, 2010
2. Interval Podcast, January 18, 2010
3. Interval Podcast, January 25, 2010

This article was posted by Adam Meyer on Monday, January 11th, 2010 at 1:36 pm, and was filed under Podcasts.

Blog Categories: