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Listen in as the Arrogant Healthcare Marketing Bastards of Interval discuss this week’s hot topics in healthcare marketing: Ad Age ranks the marketing muck-ups of 2011, Interval weighs in with their own personal stories and more. Show notes are after the break.

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Show Notes:

• Marketing Muck-Ups: The Biggest Follies of 2011
• A digital short: The three rules of healthcare advertising
• Xtranormal iphone 4 video