#54: Whack-a-mole
Listen in as the team at Interval discusses this week’s hot topics in heathcare marketing: a new marketing term, using microsites and their impact, ads we love and more. Show notes are after the break.
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#53: The Lone Ranger
Listen in as the team at Interval discusses this week’s hot topics in heathcare marketing: Chris Bevolo’s new book on measurement, cost benchmarking, competition in healthcare – bad or good? and more. Show notes are after the break.
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#52: Scratch ‘n Sniff
Listen in as the team at Interval discusses this week’s hot topics in healthcare marketing: an Olympic rant, why what we tell ourselves about advertising is hooey, the law of expectations with healthcare and more. Show notes are after the break.
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#51: Clinton’s Accent and Aniston’s Charm
Listen in as the team at Interval, along with guest caster Reed Smith, discusses this week’s hot topics in heathcare marketing: the integration of social platforms into traditional web sites, mobile integration, the Cleveland Clinic and Lowe’s deal and more. Show notes are after the break.
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#50: Long Duck Dong
Listen in as the team at Interval discusses this week’s hot topics in heathcare marketing: a local doc who bucks the insurance system, “If you could tell your CEO one thing…”, Toyota’s troubles, ads we love and more. Show notes are after the break.
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Interval Podcast, February 1, 2010
Listen in as the team at Interval discusses this week’s hot topics in heathcare marketing: Medica Fit Choices changes, healthcare marketing ROI, The Brand Bubble, the new iPad and more. Show notes are after the break.
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Interval Podcast, January 25, 2010
Listen in as the team at Interval discusses this week’s hot topics in heathcare marketing: a new Pew Internet study, Walgreens launches a wellness program and more. Show notes are after the break.
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Interval Podcast, January 18, 2010
Listen in as the team at Interval discusses this week’s hot topics in heathcare marketing: movie theater encounters, ad formats on a local news site, where we are a year later in healthcare and more. Show notes are after the break.
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Interval Podcast, January 11, 2010
Listen in as the team at Interval discusses this week’s hot topics in heathcare marketing: the new Bloom Health, New Year’s resolutions for healthcare marketing, the Deloitte consumer survey and more. Show notes are after the break.
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Interval Podcast, January 4, 2010
This week we’re rebroadcasting a special report from the Weekly Probe. Tune in next week for the first official episode of Healthcare Marketing Insights for 2010. This special episode of Healthcare Marketing Insights, features guests from the Weekly Probe, a web site that provides deep insights into healthcare marketing news. Don’t miss the latest report from the Probe covering “That’s what she said,” a unique hospital marketing campaign. Show notes are after the break.
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