Bevolo slotted for three keynotes in the fall
Interval owner and healthcare marketing thought-leader Chris Bevolo is scheduled as the keynote speaker at three conferences this fall. Read More
Go east old man
The 2010 slate of speaking engagements for Interval owner and president Chris Bevolo is taking form, and the start of the year has a decidedly east-coast vibe. Chris will appear at conferences in Virginia and Georgia, as well as Ohio, and topics range from “Joe Public Doesn’t Care About Your Hospital” to measuring marketing success. Visit our speaking engagement page for more information on these appearances, or download a copy of our speaker guide for more on potential speaking topics.
Beer in Billings? Mocha in Minneapolis?
One of the best parts of my job is the opportunity to speak at conferences around the country. It’s always a blast to engage with audiences, visit new cities, learn what’s happening in different markets. But the most fun it getting to meet and hang with new people, whether it’s at a dinner the night before the presentation or a cocktail after. And this fall is shaping up to be one long social hour in that regard. Read More
Fun campaign launches for a great cause
Given the competitive nature of our business, it’s rare that we get to talk about an ongoing initiative. That’s why it’s cool that we can tout yesterday’s launch of Half the Men, a campaign we created with our client, LifeSource, the organ procurement organization for Minnesota, North Dakota, South Dakota and parts of Wisconsin. The goal is to help increase the number of men in Minnesota age 45-65 who register to be organ and tissue donors (who, for one reason or another, register at a lower rate than the rest of the public). Read More
Bevolo to speak in Omaha on July 30
Interval president Chris Bevolo will speak at the “2009 Investing in You Healthcare Forum” in Omaha, NE on July 30. Bevolo will present “Pointing the Way: A Look at New Sources that are Influencing How Your Patients Choose Care,” based on a paper released by Interval in 2008 (free for download). The forum is hosted by Cassling, a full-line sales and service distributor for Siemens Healthcare. Founded in 1984, the company helps health-care organizations throughout the Midwest strengthen health care in their communities.
Bevolo to participate in webcast on branding
GeigerBevolo president Chris Bevolo will be a featured speaker in a live webcast, Healthcare Branding: Advanced Strategies to Overcome Common Problems, on Thursday, May 29. The webcast, which takes place from 12:00 – 1:30 p.m. CST, is produced by HealthLeaders Media. Read More
Bevolo presents Nov. 8 at Benedictine Health System's annual marketing mini-conference
Chris Bevolo presents the opening seminar at the annual marketing mini-conference for Benedictine Health System of Duluth, Minn. Bevolo begins the Nov. 8th agenda with a thought-provoking look at alternative audiences in healthcare. Healthcare marketing leaders focus primarily on two audiences — physicians and consumers — who represent the core decision-makers for how and where a patient receives care. Today, however, new audiences are emerging with the potential to disrupt this traditional approach. Read More
Bevolo to address Illinois Society for Healthcare Marketing and Public Realtions, Oct. 19
Chris Bevolo, partner and director of client strategy at GeigerBevolo, will speak at Illinois Society for Healthcare Marketing & Public Relations conference on October 19. He’ll discuss experience innovation and the iPod Mindset. Aimed at those charged with driving marketing and new business results in healthcare organizations, Bevolo’s “iPod Mindset” described a philosophy that leverages innovative thinking to create compelling and differentiated experiences for patients and other consumers of healthcare services. Read More
Chris Bevolo speaks on innovation at two annual conferences
Chris Bevolo, director of client strategy for GeigerBevolo, spoke about innovative healthcare marketing at the Iowa Society of Healthcare Marketing and Public Relations’ annual conference and at the Forum for Healthcare Strategists’ national conference.
Both events occurred in April and follow the release of GeigerBevolo’s newly published paper, “Competitive Differentiation Through Innovation: How Healthcare Providers Can Build an Innovation Strategy.” Bevolo and representatives from two of the paper’s featured case study participants hosted a panel discussion and workshop on this topic at the Forum for Healthcare Strategists’ “Customer Based Marketing Strategies” conference. The afternoon session took place in Orlando, April 24th. Read More
Chris Bevolo speaks to Fairview Health Services on new competition and to PRSA on truth-based branding
Chris Bevolo, director of client strategy for healthcare marketing firm GeigerBevolo, will speak to Fairview Health Services on new competitive threats and to the Public Relations Society of America’s (PRSA’s) Minnesota chapter on truth-based branding.
A leader in clinical excellence and innovation, Fairview has invited Bevolo to speak to its clinic administrators on Nov. 29 on new competitors in the healthcare provider arena. “Healthcare providers have to break free of their previous constraints and traditional mindsets. Those actively seeking new ways to deliver care, and better serve the healthcare consumer, will be the ones to emerge as the industry’s new leaders,” previews Bevolo. Read More